QR Codes for Product Launches

The Problem: Launch Blindspots

Product launches are expensive gambles. You invest in packaging, advertising, trade shows, and influencer partnerships—but measuring which efforts actually drive results is nearly impossible. Did that trade show booth generate interest? Did influencers actually post? Are customers engaging with your packaging?

Without data, you're optimizing based on gut feeling. And if something isn't working, you won't know until it's too late to adjust.

The Solution: Trackable Launch Campaigns

Smart QR Code gives every launch touchpoint a unique, trackable QR code. Create different codes for each channel—packaging, trade show booth, influencer kit, press release—and watch engagement data flow in real-time.

The dynamic nature of our codes means you can pivot mid-launch. Landing page not converting? Update the destination. Want to A/B test messaging? Create two codes and compare performance. Found a better video? Swap it in instantly.

Launch Campaign Ideas

• Product packaging linking to how-to videos
• Press kits with QR codes to media resources
• Trade show materials tracking booth engagement
• Influencer kits with personalized tracking codes
• Early access signup via QR on teaser campaigns
• Post-purchase feedback collection

Launch with Confidence

Product teams using Smart QR Code report 50% better campaign attribution and 2x faster iteration on messaging. Know exactly which channels justify their investment and double down on what works.